The focus keyword is crucial for optimizing your page or post to rank well in search engines. 

Here are the key places where you should include your focus keyword:

Title Tag: Incorporate the focus keyword into the title tag of your page. This is one of the most important places for search engines to recognize your content

Heading of the Page and Subheadings: Use the focus keyword in the main heading of your page (usually the H1 tag) and any relevant subheadings (H2, H3, etc.)

Body of the Page: Ideally, include the focus keyword within one of the first paragraphs of the main content. This helps search engines understand the topic of your page

Anchor Texts of Internal Links: When creating internal links within your content, use anchor texts that contain the focus keyword. This reinforces the relevance of your page

Remember that a well-chosen focus keyword, strategically placed in these key areas, can significantly improve your chances of ranking higher in search engine results. 🚀🔍

Additionally, if you’re using Yoast SEO in WordPress or Shopify, you can set your focus keyword in the plugin or app, and it will provide feedback on improving your content for better rankings2. Happy optimizing! 😊